Privacy Policy

LAST UPDATED: SEPTEMBER 22, 2022

This Privacy Policy describes how Hummingbird & Willow Gifts Corp. (herein referred to as "Hummingbird & Willow", "the Site", "us" or “we”) handle the personal data we collect online (through our Site and customer support channels).

Contact

After reviewing this policy, if you have additional questions about our privacy practices please contact us by e-mail at info@hummingbirdandwillow.com or by mail using the details provided below:

Hummingbird & Willow Gifts Corp., 137 N Gardner St, Los Angeles CA 90036, United States.

Information We Collect

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support.

In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.

  • Device information

    • Purpose of collection: to load the Site accurately for you, and to help us improve your experience by giving us a better understanding of how you use our Site and what parts of our Site are most useful for you.

    • Source of collection: data is collected automatically when you access our Site by using cookies, log files, web beacons, tags, or pixels. You may also opt in to receive promotional emails from us.

    • The types of information we collect may include:
      - Device information (IP address, browser information, and device type);
      - Usage information (such as the number and frequency of visitors on our Site);
      - URL's that refer visitors to our Site;
      - Information about activity on our Site.
  • Order information

    • Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, to communicate with you, to screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, and to provide you with information or advertising relating to our products or services.

    • Source of collection: this information is collected from you when you place an order through our Site.

    • Personal Information collected: name, billing address, shipping address, payment information, including credit card number, email address, and phone number.

Minors

The Site is not intended for individuals who have not reached the age of majority in their State. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at info@hummingbirdandwillow.com.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you. For example:

  • We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here.

  • We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Behavioural Advertising

  • We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here. You can also opt out of Google Analytics here.

  • We may use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by visiting the below links:

Additionally, you can also opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/.

Using Personal Information

We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping, and fulfillment of your order, and keeping you up to date on new products, services, and offers.

    California Privacy Rights

    If you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the ‘Right to Know’), to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information above.

    If you would like to designate an authorized agent to submit these requests on your behalf, please contact us at the address above.

    Cookies

    A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the Site, for instance whether it’s their first time visiting or if they are a frequent visitor.

    The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

    You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.

    Most browsers automatically accept cookies, but you can choose whether to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu.

    For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as: www.allaboutcookies.org.

    Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.

    Data Retention

    Our retention periods for personal data are based on business needs and legal requirements. We retain personal data for as long as is necessary for the processing purpose(s) for which the data was collected, and any other permissible, related purpose. We may retain certain transaction details and correspondence until the time limit for claims arising from the transaction has expired.

    When we no longer need to use your personal data, it is then removed from our systems and records or anonymized so that you can no longer be identified from it.

    Changes

    We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.